Die, also known as Die Antwoord, is a South African hip-hop group formed in 2008, consisting of members Ninja, Yolandi Visser, and producer God (formerly known as DJ Hi-Tek). Their music blends elements of zef, a South African counterculture, with various genres including hip-hop, rave, and electronic music. Notable works include their debut album "$O$" (2009) and the critically acclaimed "Ten$Ion" (2012), featuring hits like "I Fink U Freeky" and "Baby's on Fire." Their music is characterized by its provocative lyrics, distinctive visual style, and bold performances, often accompanied by striking music videos that emphasize their unique aesthetic. Die Antwoord has significantly impacted global music by popularizing the zef culture and challenging conventional norms of hip-hop and pop. They have garnered a dedicated fanbase and have collaborated with various artists, including Diplo and The Black Eyed Peas. Their influence extends beyond music into fashion and art, making them a prominent figure in contemporary pop culture. Despite some controversies, Die Antwoord's distinctive style and approach have left a lasting mark on the music landscape.