Treasure

Treasure is a South Korean boy group formed by YG Entertainment in 2020. They debuted on August 7, 2020, with the single album "The First Step: Chapter One," featuring the title track "Boy." The group originally consisted of twelve members, but after a reorganization, they settled on a lineup of ten members: Jihoon, Yoonjae, Junkyu, Yoshi, Mashiho, Asahi, Haruto, Doyoung, Jeongwoo, and So Jin. Musically, Treasure's genre primarily encompasses K-pop, with influences from hip-hop, pop, and dance music. Their sound is characterized by catchy melodies and energetic choreography, appealing to a youthful audience. Notable works include the "The First Step" series, particularly "The First Step: Chapter Two," which features the hit track "My Treasure." Treasure has made a significant impact on the music scene by rapidly gaining a substantial international fanbase, known as "Treasure Makers." Their participation in the global K-pop phenomenon highlights the growing influence of South Korean artists in the music industry, showcasing a blend of talent, production quality, and innovative marketing strategies.